IBM (NYSE: IBM) and the All England Lawn Tennis Club bring fans closer than ever to all things Wimbledon. More than 20 million users connect to the tournament application and website every day to be informed of the results and any type of statistics or information related to the protagonists. The biographies of the participants have been expanded.
Match data is leveraged with generative Artificial Intelligence (AI) from IBM’s AI and data platform, watsonxto keep fans up to date on the best players in the world as they progress through the championship.
The new Catch Me Up feature displays player scores before and after the match with AI-generated content and analysis via wimbledon.com and the Wimbledon 2024 app.
Kevin Farrar, IBM UK Sports Partnerships Lead, explains to MARCA that “Players also have at their disposal the tool to analyze any aspect of the game. They can go to the video of a match and give the service function. Then they will be able to see all the serves made by the tennis player during the match“.
IMB not only has a signed agreement with Wimbledon. TThey also provide all the data on the US Open, the last major on the calendar.
The company’s workers are divided in three rooms where they control everything that happens on the courts of the All England Club. From 2021, tickets to the prestigious tournament They can also be downloaded through the application. “The process was accelerated as a result of the pandemic,” says Farrar.
