La medical tennis player Genie Bouchardwhich became finalist of the Wimbledon tournament in 2014 and has more than 2.3 million followers on Instagramthe declared Valeria Lipovetsky on the podcast ‘Not Alone’ what “tennis, above all, is a great sport for sexual attractiveness”.
“We wear short skirts. We wear tank tops. It’s fun to turn on the TV and watch that,” said the 30-year-old Canadian player. She became number 5 in the world, she is still active in the world of tennis as number 522 in the WTA ranking.
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Regarding her personal experience, Genie Bouchard relates that “I was immediately able to get great off-course marketing offers. I was asked to appear in the Sports Illustrated Swiming issue several times. Exploring that path was definitely on my bucket list.” “It’s definitely part of who I am and I think it’s great… Tennis is the only thing I know, but it can’t be the only thing I’ll do in my life.”
“Why keep myself in a box? Why not try to grow or improve, transcend tennis or explore other fields?” he asks rhetorically.
Genie Bouchard defends that this exploitation of ‘sex appeal’ by players is good for women’s sport: “It increases my fan base, my audience, which, in turn, helps me get better offers and sponsorships And not just in a personal way for me, “Okay, I can actually make more money with this,” but in a general sense way. That’s good for tennis in general, for tennis. feminine, for women’s sports”.
